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SEO

User Intent: Understanding How People Search & Why It Matters (Infographic)

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Learn what user intent is, why it’s important for search engine optimization and how to tailor your content offerings to attract your target customers.
Content Distribution

How to Convert HTTP to HTTPS: A Quick Guide (Infographic)

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HTTPS is the gold standard for website encryption. Here’s how to convert HTTP to HTTPS.
Paid Search

8 Types of Banner Ads — And How To Use Them

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Looking to make your banner ads stand out from the rest? Here are 8 different types of banner ads and how to use them in your digital marketing campaign.
Paid Search

What Are Remarketing Services? Your Guide To Second Chances

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Remarketing services are your chance to get visitors back if they didn’t take action on your website. Here’s why that matters (and how to do it).
Content Marketing

How To Optimize Your Digital Marketing Strategy

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Revamp your digital marketing strategy with these techniques to stay ahead of the latest trends and challenges.
SEO

Building an Insurance Search Engine Optimization Strategy That Delivers

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Implementing a robust insurance SEO strategy can help you deepen customer relationships and drive long-term customer loyalty.
SEO

Google Stops Supporting Sitemap Pings. Everything You Need To Know

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Learn how Google’s ending support of sitemap pings affects your SEO strategy and how to communicate future content changes to search engines.
SEO

Two Birds with One Stone: SEO Strategy for Multiple Locations (Infographic)

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Learn more about how to boost your SEO strategy for multiple locations and why it’s so important.

Life At Brafton

Grab an Espresso and Learn Account Directing with Allison McMillan

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From CMS to Account Director, Allison McMillan took the digital marketing world by storm. See how she did it with her favorite espresso in hand.